Künstlerische Kodakgeheimnisse  

An early theorist of snapshot aesthetic was the Austrian architectural critic, Joseph August Lux, who in 1908 wrote a text called Künstlerische Kodakgeheimnisse (Artistic Secrets of the Kodak) in which he championed the use of Kodak cameras like the Brownie. Guided by a position that was influenced by the Catholic critique of modernity, he argued that the ease of use of the camera meant that people could photograph and document their surroundings and thus produce, what he hoped, was a type of stability in the ebb and flow of the modern world.