Künstlerische Kodakgeheimnisse
From The Art and Popular Culture Encyclopedia
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"An early theorist of snapshot aesthetic was the Austrian architectural critic, Joseph August Lux, who in 1908 wrote a text called Künstlerische Kodakgeheimnisse (Artistic Secrets of the Kodak) in which he championed the use of Kodak cameras like the Brownie. Guided by a position that was influenced by the Catholic critique of modernity, he argued that the ease of use of the camera meant that people could photograph and document their surroundings and thus produce, what he hoped, was a type of stability in the ebb and flow of the modern world." --Sholem Stein |
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Künstlerische Kodakgeheimnisse (1908, Artistic Secrets of the Kodak) is the title of a chapter in the book Der Geschmack im Alltag. Ein Buch zur Pflege des Schönen by Joseph August Lux.
Incipit of the English translation:
- "The amateur no doubt wants to have a relationship to art. Isn't that why he bought himself a Kodak? And he would like his instructions printed in black and white. For the art of photography depends, as we all know, on the ability of the amateur to approach the task technically as well as artistically. But there exist no explicit instructions for that. All that can be done is to properly adjust the mind's eye with good conscience"
