Yes We Can (slogan)
From The Art and Popular Culture Encyclopedia
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Barack Obama's campaign used the slogan "Change we can believe in" and the chant "Yes We Can". The latter slogan is shared with the United Farm Workers and associated with its founder César Chávez and is well known amongst Latinos in its Spanish form Sí se puede. The "Change we can believe in" has been used in parodies both during and since the campaign. John McCain attempted to criticize Obama by enumerating various controversial policy positions he allegedly took and proclaiming "that's not change we can believe in" alongside a banner proclaiming McCain as "a leader we can believe in". Since the campaign it has been used to parody campaigns against incumbents as being "change you can't believe in" such as by British blog LeftFootForward against David Cameron or by the Economist against the People's Democratic Party of Tajikistan.
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