Libertarian paternalism
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Libertarian paternalism is the idea that it is both possible and legitimate for private and public institutions to affect behavior while also respecting freedom of choice, as well as the implementation of that idea. The term was coined by behavioral economist Richard Thaler and legal scholar Cass Sunstein in a 2003 article in the American Economic Review.
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See also
- Choice architecture
- List of cognitive biases
- Tax choice – soft paternalism approach to taxation
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