Archizoom  

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Train wreck at Montparnasse (October 22, 1895) by Studio Lévy and Sons.
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Train wreck at Montparnasse (October 22, 1895) by Studio Lévy and Sons.

Archizoom was a design studio founded in 1966 in Florence, Italy, by four architects: Andrea Branzi (b 1939), Gilberto Corretti (b 1941), Paolo Deganello (b 1940), Massimo Morozzi; and two designers: Dario Bartolini and Lucia Bartolini.

They were were influenced initially by the visionary designs of the English architectural group Archigram. They achieved international prominence following appearances at the Superarchitettura exhibitions of radical architecture held at Pistoia (1966) and Modena (1967) and organized with the Superstudio group. The group disbanded in 1974 to follow separate careers.

The team produced a rich series of projects in design, architecture and large scale urban visions, a work which is still a fundamental source of inspiration for generations to come.

Together with Superstudio, Archizoom invented "Superarchitecture", endorsing creative processes along the lines of Pop in architectural and design development, exemplified by objects such as the "Superonda"-sofa, (still made by poltronova) which invites unconventional postures by its waved shape.

The « Dream Beds » and « Gazebos » are results of "Superarchitecture" transformed into a productive system, which by the creation of eclectic objects and kitsch, undertakes the critical destruction of functionalist heritage and the spatial concept of the modern movement. A system which finally leads Archizoom to the discovery of the concept of the void and neutral, characteristic for the projects of their final period of activity.

The research of Archizoom culminates in « No-Stop-City », one of the most enigmatic and radical visions of the city of the future; without boundaries, artificially lit and air-conditioned. To use and populate No-stop-City's continuous surfaces Archizoom conceived and realized multifunctional furniture and clothing for the inhabitants of the highly artificial environment.

By the end of their activity Archizoom achieved an all-embracing creation, reaching from object to clothing, from furniture design to large scale urban proposals; a heritage transpiring the passionate ideals of a generation believing an a humanity liberated of the constraints of architecture, fighting for alternative cultural concepts, hoping for a nonconformist lifestyle and total freedom.

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Unless indicated otherwise, the text in this article is either based on Wikipedia article "Archizoom" or another language Wikipedia page thereof used under the terms of the GNU Free Documentation License; or on original research by Jahsonic and friends. See Art and Popular Culture's copyright notice.

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