Ways of Seeing  

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Ways of Seeing is a book by John Berger that is based on the 1972 BBC television series of the same name. Ways of Seeing consists of a series of written and visual essays that raise questions about hidden ideologies in visual images. Berger focuses particularly on depictions of women in advertisements and oil paintings, which has been particularly useful for feminist readings of popular culture. Ways of Seeing is considered to be a seminal text for current studies of visual culture, art history.

It starts with the sentence: “Seeing comes before words. The child sees and recognizes before it can speak,” which erroneously stresses the visual component of culture. As David Toop and other have since pointed out, a child hears and feels before it sees.

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Unless indicated otherwise, the text in this article is either based on Wikipedia article "Ways of Seeing" or another language Wikipedia page thereof used under the terms of the GNU Free Documentation License; or on research by Jahsonic and friends. See Art and Popular Culture's copyright notice.

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