Retinal art
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Retinal art is a term originated by Marcel Duchamp, this refers to art whose appeal is mainly or exclusively to the eye rather than to the mind.
Duchamp was not interested in what he called "retinal art" — art that was only visual — and sought other methods of expression. As an antidote to "retinal" art he began "making" readymades at a time (1915) when the term was commonly used in the United States to describe manufactured items to distinguish them from handmade goods.
An Introduction to the Philosophy of Art - Page 25
books.google.com/books?isbn=052180521X Richard Eldridge - 2003 - Preview - More editions
- Marcel Duchamp's ready-mades, Sol Le Witt's constructions, Vito Acconci's performance pieces, and Louise Lawler's conceptual art are all put forward, in Duchamp's phrase, "at the service of the mind,"1 in that they are intended to set up in an audience a ... "Interview with James Johnson Sweeney," in "Eleven Europeans in America," Bulletin of the Museum of Modern Art (New York) 12, 4-5 (1946), pp.
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