Radical period  

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 +"A [[Radical period (design)|radical design]] operation would, thus, imply not so much returning to the protohistorical and functional reasons for the artifact's existence and stripping it bare of any social and private meanings it may have been assigned, but, rather, becoming conscious of this meaning-accrual process and designing the domestic environment in such an adaptive way that it may satisfy the requirements for the enactment of any play, regardless of its origin — whether [[Proustian]] or [[Strindbergian]]." --cited in ''[[Italy: The New Domestic Landscape]]''
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-'''Radical Design''' developed in [[Italy]] in the late [[1960s]] and early [[1970s]]. It continued the tradition of using new materials and bold colours that began with [[Pop Art]] but also drew on historical styles such as [[Art Deco]], [[Kitsch]], and [[Surrealism]], while at the same time questioning Modernism and rejecting some aspects of mass-consumer culture. Key groups and designers of the Radical style include [[Superstudio]], [[Archizoom |Archizoom Associati]], [[UFO (design)|UFO]], [[Gruppo Strum]], and [[Ettore Sottsass]].+'''Radical Design''' (original Italian '''Architettura Radicale''') developed in [[Italy]] in the late [[1960s]] and early [[1970s]]. It used new materials and bold colours, much like [[pop art]] did. It also drew on historical styles such as [[art deco]], [[kitsch]] and [[surrealism]], while at the same time questioning [[modernist design]] and [[modernist architecture|architecture]]. Key groups and designers of the Radical style include [[Superstudio]], [[Archizoom |Archizoom Associati]], [[UFO (design)|UFO]], [[Gruppo Strum]], [[Studio 65]], and [[Ettore Sottsass]].
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-The term was coined by [[Germano Celant]]. +
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-Probably the most notorious result of such avant-garde period is the very famous installation called "[[Superarchitettura]]", made in [[Pistoia]] in [[1966]].+
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-==Notes==+
- +
-Another important studio was placed in Milan and called "[[STUDIODADA]]". The members of STUDIODADA were: Ada Alberti, Dario Ferrari, Maurizio Maggi, Patrizio Corno, [[Marco Piva]] and [[Paolo Francesco Piva]].+
-Other professionals of that period were: David Palterer, Tomo Ara, Battista Luraschi, Bepi Maggiori, Alberto Benelli, Pino Calzana, etc.+
- +
-In that period there was a sort of "dichotomy" between architects and designers following the concept of form/function design and others trying to privilege the styling.+
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-Between those, sprung a new movement called "Postmodernism" or "Neomodernism" led by [[Alessandro Mendini]].+
-This movement defined themselves an avant garde, started to edit objects instead of project them.+
-Searching for new surprising surfaces and applying any sort of decoration, to objects they intended to anti-banalizing them.+
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-Director of reviews like "[[Casabella]]", "[[Modo]]" and "[[Domus]]" from 1980 to 1985 he succeeded to promote the new tendency.+
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-After some year, this movement vanished, but some parts of the researches on surfaces were used for the styling of the new objects.+
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-The form/function concept predominated.+
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-But the postmodernism impulse research from exhibitions like "[[L'INTERNO OLTRE LA FORMA DELL'UTILE]]" (Interior space after the form of usefulness) held in [[TRIENNALE DI MILANO]] in 1980, pushed producers to experiment with materials and approaches.+
-The spirit of new designer promoted the transformation.+
 +The movement started with the ''[[Superarchitettura]]'' exhibition, held in Pistoia in 1966 and reached its climax in Italy with ''[[No-Stop City]]'' (1969) by Archizoom Associati and ''[[The Continuous Monument]]'' (1969 - 1970) by Superstudio.
 +The term ''[[Radical Architecture]]'' was coined by [[Germano Celant]] in 1972 in the book ''[[Italy: The New Domestic Landscape]]'', a book in which the term ''radical'' was featured 49 times.
 +==See also==
 +*[[Italian design]]
 +*[[Superbox]] closets (1966) by Ettore Sottsass
 +*[[Anti-design]]
 +*[[Postmodern architecture]]
 +*''[[No-Stop City]]'' (1969) by Archizoom Associati
 +*''[[The Continuous Monument]]'' (1969 - 1970) by Superstudio
 +*[[Alessandro Mendini]]
 +*[[Memphis design]]
 +*[[Experimental architecture]]
 +*[[Italian avant-garde]]
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Revision as of 15:16, 9 October 2017

"A radical design operation would, thus, imply not so much returning to the protohistorical and functional reasons for the artifact's existence and stripping it bare of any social and private meanings it may have been assigned, but, rather, becoming conscious of this meaning-accrual process and designing the domestic environment in such an adaptive way that it may satisfy the requirements for the enactment of any play, regardless of its origin — whether Proustian or Strindbergian." --cited in Italy: The New Domestic Landscape

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Radical Design (original Italian Architettura Radicale) developed in Italy in the late 1960s and early 1970s. It used new materials and bold colours, much like pop art did. It also drew on historical styles such as art deco, kitsch and surrealism, while at the same time questioning modernist design and architecture. Key groups and designers of the Radical style include Superstudio, Archizoom Associati, UFO, Gruppo Strum, Studio 65, and Ettore Sottsass.

The movement started with the Superarchitettura exhibition, held in Pistoia in 1966 and reached its climax in Italy with No-Stop City (1969) by Archizoom Associati and The Continuous Monument (1969 - 1970) by Superstudio.

The term Radical Architecture was coined by Germano Celant in 1972 in the book Italy: The New Domestic Landscape, a book in which the term radical was featured 49 times.

See also




Unless indicated otherwise, the text in this article is either based on Wikipedia article "Radical period (design)" or another language Wikipedia page thereof used under the terms of the GNU Free Documentation License; or on research by Jahsonic and friends. See Art and Popular Culture's copyright notice.

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